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Tyler ISD Foundation sweeps six National Honors for Educational Public Relations

TYLER, June 20, 2013— Tyler ISD Foundation competed this month with the giants in United States’ educational public relations --and the organization has walked away with an abundance of honors.

The board of directors and staff were told  notified Wednesday, June 19, that six programs of the Tyler ISD Foundation were awarded the prestigious Golden Achievement by the National School Public Relations Association (NSPRA).

The official awards presentation will be at the 60th Annual National School Public Relations Association (NSPRA), July 7 through 11, in San Diego.  The honors were the result of combining efforts of the Foundation’s board of directors, the classroom teachers of Tyler ISD, community donors such as a generous anonymous donor, the Junior League of Tyler, Inc., Mentoring Minds, Rotary Club of Tyler and a long list of dedicated supporters of public education.

The six programs are:

Girl Power: How to Reach the Community—partnership with Junior League of Tyler, Inc. for empowerment and future life planning for young girls in Tyler area.  This program is one that helps the mission of the Tyler ISD Foundation and the Junior League of Tyler, Inc. simultaneously.

“We cannot express our gratitude effectively when speaking of our fortunate our community has been with the many successful programs by the Junior League of Tyler,” said Goddard.  “The Junior League does so much for our educators and learners—and donations to either the Foundation or the Junior League go to help the same client base.”

The Melting Pot: Recipes and Remembrances—Moore MST Middle School cookbook to teach cultural similarities—we all can get along around the dinner table!  Angela Singer was the lead teacher on this program of publishing a cookbook along with each student’s family stories and cultural culinary histories.

“This program is a reflection of a grant principal—Claude Lane,” said Goddard.  “He’s a principal who is at his best by encouraging the faculty members to try something new and innovative—the Melting Pot Cookbook did just that and Mr. Lane bought more copies than anyone!”

Students and Educators—Our Shining Stars—this award-winning academic recognition event of top graduating seniors of both Robert E. Lee High School and John Tyler High School and the educators who they honor as ‘most influential’ in their educational success.  The award was for the 2012 ceremony.

This year was the seventh annual Night of Shining Stars, which was suggested by Margaret Montgomery, retired Tyler ISD, along with Goddard.  Lisa Preddy, Beth Guinn, Shelley Calhoun, and Kim Farrell (board directors) have been the planners of the event for many years.

“Gold watches from Rick Murphey have been presented to the top forty graduating seniors for the past five year—we are doing right by the outstanding students now,” said Goddard.

“Winning a national honor for educational public relations proves that we are the best of the best,” said Goddard.  “This event has won the Crystal Award for education foundations in Texas more than once. It is nice to have national recognition.”

Don’t Burn Daylight! Honor Our Alumni and Friends Now!  This program each fall honors friends of the foundation, distinguished alumni and iconic service to the District and Foundation.  The selection committee honors alumni who have distinguished themselves in admirable quality.

“We don’t give this award to someone who just has held a job—they have to be more than that.  We also give to those Tyler ISD employees who have donated their time and effort to help the Foundation meet our mission—and community volunteers who go beyond expectations.”

“If You Don’t Toot Your Own Horn You Might Not Get Tooted:  How Marketing and Public Relations are a Year-Round Public Relations for Educational Foundations” This project is a continuation of a five-year marketing/business strategic plan created by Tyler ISD Foundation.  Mildred Mackey of Tyler is the designated historian and creates scrapbooks of events and media release published by the Tyler ISD Foundation.  (Year 3 of 5 year plan).

“Turtle on a Fencepost:  Uplifting the Sophistication Level of Education Foundation Training—I Sure Didn’t Get Up Here By Myself!”  This entry was a compilation of training sessions by Goddard presented during the evaluation of the past year.  In 2012, Goddard received the Golden Medallion award based on his presentations and is being considered for the same this year.  In 2011, he was awarded the national honor for his writing.

In 2010, he was named Texas’ Key Communicator for Public Education.

The Tyler ISD Foundation, in the past seven years, has been recognized over and over for its writing, use of art, media releases, video productions, grant programs with teachers, teams of teachers and campuses, campaigns, events, and public relations strategic planning.

Dr. Larry Goddard, Certified Fund Raising Executive (CFRE) has been selected to present at the prestigious national conference with the topic:  “How to Make Friends before You Need Them:  The Success of Educational Foundations and the Future of Private Donations to Public Education”.  Goddard has also been invited to an honored position of mentoring and providing advice to educational fund raising professionals across the nation. Goddard will also use the trip to San Diego as an opportunity to host a Tyler ISD alumni gathering and invites Tyler ISD alumni in the San Diego area to contact him at Larry.Goddard@suddenlinkmail.com

Directors of the Foundation Board include:  Kim Farrell, President-Elect; Justin Holt, Treasurer-Elect; Lynette Birdsong, Vice President-Governance; Chris Jones; Jason Grigsby; Toni Hibbs; Justin Holt; Joey Seeber;  Dr. Brian Stone, DDS, Vice President-Fund Raising; Jeanelle Maland—Vice President-Awards; Randy Turner, CPA; Francie Hodges; President Gay Smith;  Russell Patterson; David Anderson; Stephanie Taylor;  Cindy Wilson Nash;  Tanya Redic; Sheila Higginbotham; Gary Gross; Debra McCook; Beth Guinn, Vice President-Events; Toni Hibbs, Dr. Gary Gross and Sharie Withers. Life Director:  Dr. Jack Davidson.

A newly-elected slate of officers and directors will be forthcoming in the next three weeks.

Donations may be send to:  Dr. Larry Goddard, Tyler ISD Foundation, 315 North Broadway, Suite 401, Tyler, Texas 75702-5757.  The Tyler ISD Foundation is 23 years old and the tax-exempt number is 75-2366 991; gifts in kind of Tyler ISD memorabilia and school house memories are gladly being accepted by the foundation.  See also the new website of the Foundation at:  foundation/tylerisd.org

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