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Mon, 28 Jul 2014 18:51:21 +0000
(NEW YORK) -- Equinox, the upscale gym chain, is acquiring another trendy fitness company to add to its growing exercise empire.
Equinox, based in New York, already operates 73 clubs in cities that include New York, Miami, San Francisco, Los Angeles, Chicago and London. The company announced that it is acquiring six Sports Club/LA and Reebok Sports Club locations from Boston-based Millennium Partners Sports Club Management.
Equinox said its "long-term vision" is leveraging a portfolio of "complementary fitness brands." Monthly dues for its various fitness brands range from $25 to around $200 a month.
Equinox was established in 1991 and is known for its racy advertisements with scantily clad models.
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